Sandy Botkin warns, “Before jumping into any opportunity, stop and breathe deeply. Let the enthusiasm cool off. Then begin the process of deciding which company to join by finding the answers to a few questions.” For example …
Will the products sell?
- Before you buy too much inventory – a good guideline is don’t buy more than you can sell or use in a month.
- Do some comparative shopping. Is the price of the products reasonable?
- Can customers find just as good a product on the market for less? Usually network marketing companies offer products which are only available through them and which are claimed to be (and may be) better than those offered elsewhere.
- If the products are not unique, are they priced competitively?
- Are the products so desirable that people will continue using them and recommending them even if they stop being distributors? This is an important question, since most companies have a high attrition rate among distributors.
- Will the products sell even if not marketed through network marketing?
This is an excerpt from an excellent article by Sandy Botkin, well known CPA, attorney, and tax advisor to the self employed. To read the full article, click here.
For Sandy’s next tip, click here.
For more questions to ask of an MLM opportunity, click here and look for Pillar Three.
To download the free ebook Success In Ten Steps and get started right, click here.
Bob and Anna Bassett
519-371-1028
Skype bobbassett
bobandanna@togethertothetop.com
